FAQ
Questions, answered plainly
Everything people ask before signing up — products, pricing, AI, and your data. Still stuck? Email hello@extrua.com.au.
Getting started
- What is Extrua?
- Extrua is an Australian software studio. We build two products — Dispatch (job management for service businesses) and Reconcile (intelligent bookkeeping clean-up) — plus bespoke app builds. Both products were built from running a real services business, not theorised in an office.
- Who is it for?
- Any service-based business — cleaning, trades, care, and appointment-based work like massage, beauty and allied health. If you book jobs, send invoices and want less admin, it fits.
- How long does it take to get set up?
- Minutes. Sign up, your workspace is provisioned automatically, and you're running. There's no mandatory onboarding call — though we're happy to help if you want it.
- Do I have to move everything over at once?
- No. Start on the free plan with the parts you need, and switch more on as you grow. Nothing is all-or-nothing.
Pricing & plans
- Is there a free plan?
- Yes — a genuine free tier, not a trial that expires. It runs real jobs (scheduling, clients, quotes, invoices, the client portal and online bookings) with no card. You upgrade when you need more staff or the paid tools.
- How do the Dispatch plans differ?
- They step up by what you need, not just headcount. Free covers the core. Starter adds automated reminders. Growth adds job costing, profit reporting and API access. Pro adds white-label branding and your own custom domain. AI agents, phone/SMS and marketing are optional add-ons on top — you pick only what you want.
- How much do the AI agents cost?
- The AI Agents add-on (quoting, chat and SMS agents) is a flat monthly fee on any paid plan, with an AI voice agent available as a step up. They're add-ons rather than bundled into a tier so you're never paying for AI you don't use.
- What about the phone line and SMS?
- The Phone & SMS pack is usage-based, the same way card processing fees work: a one-time setup to provision your dedicated Australian number, an included monthly allowance, then a small per-message and per-minute rate beyond it. You only pay for what you actually use.
- Are prices GST-inclusive?
- Yes — the prices shown include GST, so the price you see is the price you pay.
AI agents
- What can the AI agents actually do?
- They handle the first response and the repetitive 80%: answering enquiries 24/7, quoting standard jobs from your pricing, and booking slots. Anything that needs judgement or a non-standard quote is handed to you. You can always see what they did.
- How does the AI know my prices and services?
- You load its “brain” yourself — upload your pricing matrix, service docs and FAQs through a simple form, and the agent reads from that. No consultant, no waiting, and when your prices change you update one document. Prefer us to set it up? White-glove setup is an option, not a requirement.
- Will it make up answers?
- It answers from your loaded information, and unclear or non-standard requests are routed to you rather than guessed. The goal is accuracy you can trust, not a clever demo.
Reconcile (bookkeeping)
- What does Reconcile do?
- It finds and fixes what's drifted in your books — duplicate invoices, phantom income, payments that don't match the bank, a clearing-account graveyard. It started by closing a real $56,000 bank-balance variance on the founder's own business before it became a product.
- Is it safe to run on my live books?
- Yes. It works on a read-only copy of your data — your live file keeps running exactly as it is — and you approve an agreed list of corrections at the end. Nothing is changed behind your back.
- Can I try it without paying?
- Yes — start with the free Books Diagnostic. Chat through what's going on, get a clear picture of what's wrong and the dollar gap, no card required, then decide.
Your data & security
- Who owns my data?
- You do. You can export your complete dataset in one click, any time. It's your business — your data goes with you.
- How is my data protected?
- Each business is fully isolated from every other, and we keep encrypted off-site backups of both the database and your files in a second, independent cloud. The field app also keeps working fully offline and syncs when it's back online.
- Can I cancel any time?
- Yes. Cancel from your account settings; your subscription ends at the end of the billing period. No exit fees, and you can export your data on the way out.
Ready to take a look?